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Frequently Asked Questions

Everything you need to know about our Real Estate Leads, Executive Virtual Assistants, Targeted Marketing, and Web Development services.

Real Estate Lead Generation

How are SkyBrick real estate leads generated and verified?

We combine targeted Facebook/Instagram ad campaigns, Google PPC Search, and custom landing pages to capture high-intent buyers and sellers. Leads are pre-screened via automated questionnaires or our ISA (Inside Sales Agent) team before being pushed to your CRM.

Are these leads exclusive to my zip code/market?

Yes. We operate on a strict zip-code / market exclusivity model for active campaign clients. The leads generated in your designated target area are 100% exclusive to your business and are never shared with competing agents.

How are leads delivered to my CRM?

We set up real-time API / Zapier integrations with top real estate CRMs (Follow Up Boss, KvCORE, GoHighLevel, Lofty, Salesforce, LionDesk, etc.). Leads appear instantly in your pipeline along with lead details and response history.

What is your replacement policy for invalid leads?

If a lead contains a completely fake phone number, disconnected line, or wrong contact info, it can be submitted through our review process for a lead replacement credit as per our standard policy.

Executive Virtual Assistants (VAs)

What specific skills and tasks can a SkyBrick VA perform?

Our VAs specialize in real estate operations, including:

  • Cold calling, cold texting, and ISA lead follow-ups
  • Transaction Coordination & paperwork management
  • CRM hygiene, pipeline updating, and appointment scheduling
  • Social media posting, Canva graphic design, and video editing

How do you train and quality-check the Virtual Assistants?

All VAs undergo thorough training on US/North American real estate terms, CRM software, phone etiquette, and lead management. We also provide dedicated account supervisors to monitor call quality and weekly KPI reports.

How many hours per week do VAs work, and in what time zones?

We offer both Part-Time (20 hrs/week) and Full-Time (40 hrs/week) VA placements. VAs work directly in your local US time zone (EST, CST, MST, PST) during your preferred business hours.

What if my assigned VA is not a good fit for my team?

We provide a seamless replacement guarantee. If a VA's performance or communication style does not align with your expectations, we will match you with a replacement VA within 3–5 business days at no extra onboarding charge.

Digital Marketing & Social Media

Do you manage ad spend directly or through our ad account?

We run all paid campaigns directly through your business Meta / Google Ad Accounts. This ensures complete transparency, full ownership of your data, and direct billing control with the platform.

What content creation and branding materials do you provide?

Our creative package includes luxury listing carousels, open-house promo graphics, brand kit creation (logos, typography, color palettes), short-form reel editing, and AI-powered avatar video shorts.

How long does it take to see results from marketing campaigns?

Paid ad campaigns begin generating lead activity within 24 to 48 hours after launching. Organic social media growth and SEO strategies typically build steady momentum within 30 to 60 days.

Are there long-term contracts required for marketing management?

We offer flexible month-to-month plans as well as discounted quarterly packages. You are not locked into restrictive long-term commitments.

Website Development & Tech Setup

What platforms do you use to build real estate websites?

We specialize in custom WordPress development, high-converting Elementor layouts, custom landing pages, and standalone HTML/CSS web applications tailored specifically for real estate teams and agencies.

Can you integrate IDX / MLS listings into my site?

Yes. We integrate live IDX / MLS feeds (via Showcase IDX, iHomefinder, or custom API solutions) allowing buyers to search local listings directly on your domain while capturing lead info.

Do I get full ownership and access to my website?

100%. Once development is completed and approved, full admin rights, files, and database access are transferred to you. We do not hold your site hostage.

Do you offer ongoing website maintenance and speed optimization?

Yes, we offer ongoing maintenance plans covering plugin updates, security monitoring, daily backups, speed optimization, and content updates whenever you acquire new listings.

Have a custom request or specific question?

Speak directly with a SkyBrick consultant to discuss custom solutions for your brokerage.

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